By 2017, the global sports market was
expected to generate revenue of around $500 billion. The industry connects
many different activities, from the food and memorabilia stands, to media
rights and sponsorship. The business features numerous participants: from
rights owners (athletes, clubs, leagues and federations) to sports agencies,
sponsors, investors and broadcasters . All are
competing over a bigger and bigger pie, as the sports industry is growing
faster than most. One of the biggest catalyst behind the growth is the
increases in revenue derived from media rights deals.
Beside the contribution to the industry,
sport media still has to face numerous problems, including:
- Traditional TV is an antiquated model
- Too many platforms and channels
- Limits franchises from direct engagement and monetization pathways to fans because of one way communication
- Arbitrage game by larger players that monopolize content
- Poor content discovery
- Use of electronic program guides can be a tedious process
- Confusing/ non transparent content scheduling of linear channels.
Here is where SportsFix comes into the
picture. SportsFix is ASEAN’s largest decentralized over the
top (OTT) sports live streaming platform. Leveraging the blockchain
technology, SportsFix will let fans vote for the content and the user
experience they want. This model will revolutionize the current distribution
system which is based on middlemen mark-ups and bundling/packaging artificially
and over-priced products for sports fans.
For those who still doesn't familiar
with the term of Over the top (OTT), Over the top (OTT) is a term
used to refer to content providers that distribute streaming media as a
standalone product directly to consumers over the Internet, bypassing
telecommunications, multichannel television, and broadcast television platforms
that traditionally act as a controller or distributor of such content.
SportsFix OTT platform is delivering
affordable and accessible live games for sports fans anytime and anywhere, as
long as there is an internet connection. With SportsFix, fans doesn't have to
pay any proportion for watching a live game of football match on television,
like a cable TV provided.
SportsFix combines the power of a
“Netflix” platform with blockchain to present the highest quality video
streaming and the most powerful sport content. In addition, by presenting a
decentralized ecosystem, SportsFix aims to completely change the way fans
connect and engage with sports content.
SportsFix is acquiring rights directly
from Rights Holders i.e. leagues, focusing on Asia's sports mainly including
Chinese Super League, Thai league, Korean league, Indonesian League (all
football/ soccer leagues), Badminton, MMA and Kickboxing, Mui Thai and cricket.
SportsFix Platform aims to
issue cryptocurrency token, token symbol: SFT. SFT token
has a particular рurроѕе whісh is to fuеl the platform
ecosystem. SFT token can be used for numerous functions,
including:
- Fee from the live content bidding to view
- Fee from DSP subscriptions to watch live content
- Fractional sports content purchase fee (Users buying individual sections of one game)
- Digital stadium creation & maintaining fee
- Digital Stadium upgrade costs – storage, user cap, ect
- Marketplace fees from DS
For more information
about SportsFix and its SFT token, you can visit online athttps://www.sportsfix.io/ or visit the whitepaper available at https://www.sportsfix.io/image/wp.pdf
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